- Joint development and access to technologies to create advanced PUDs
- Support sustainability goals from customers through new PUDs solutions
- Enhance global product access for PUDs users
BASF and Sanyo Chemical Industries Ltd. (Sanyo Chemical) signed a Memorandum of Understanding for strategic collaboration of PUDs development. The two parties aim to jointly develop and produce innovative products with strong sustainability contribution. Newly developed technologies and products will have worldwide market access through the two companies’ global production footprint.
“The PUD market demand is expanding and formulators are looking for improved product performance. They also look for sustainable solutions to comply with local regulations or to meet their corporate responsibility goals. This collaboration will allow both parties to reduce time-to-market of their new technologies and to accelerate conversion to water-based systems,” said Sylvain Huguenard, Vice President, Resins & Additives, Asia Pacific, BASF.
“Japan has a long history in developing innovative solutions and transferring them to the overseas markets. Conversion to water-based system is a global trend. The cooperation will enable customers to access the best-in-class PUDs globally,” said Kouzoh Kubota, Vice President of BASF Japan.
“Leveraging the market reach and production assets of a global player like BASF is a significant milestone for Sanyo Chemical’s PUD business,” said Masahiro Harada, Managing Executive Officer, General Manager of Business Planning Division, Sanyo Chemical.
The MOU enables the strategic collaboration of BASF and Sanyo Chemical. It enhances joint development and allows the two companies to leverage on the production networks for PUDs. The cooperation provides flexibility and reliability to customers while enabling a lower carbon footprint throughout the value chain.
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